Web Analytics

RedBuoy Service Benefits

We provide:

• set up of your account on a leading
  Analytics package
• custom reports based on your business
  goals
• one-on-one analysis of the data and
  recommendations on how you can improve
  the performance of your site

Web Analytics is a reporting package which helps website owners measure the performance of their website against their business goals. Google Analytics (shown below) is one of the most popular packages that can be used by Website owners for Free. Once set up, some of the most popular statistics that the tool collects about your site are:

• Visits

• Absolute Unique Visitors

• Bounce Rate (a measure of the % of users that come to your site and leave quickly without taking time to browse)

• Visitor Loyalty (the measure of repeat visits by the same user)

• Time users spent browsing the site

• Number of Pages users looked at per visit

• Traffic Sources (identifies where people came from to arrive at your site)